A business in a busy holiday resort in Turkey such as Marmaris and Icmeler should advertise with a UK magazine aimed at tourists visiting the area because it provides an opportunity to reach a highly targeted audience.

The magazine is specifically aimed at tourists who are likely to visit the area, and by advertising in it, businesses can reach potential customers who are already interested in the destination.

Additionally, many tourists from the UK may be unfamiliar with the local businesses and services available in the area. By advertising in the magazine, businesses can increase their visibility and create awareness among potential customers. This can lead to increased foot traffic, more sales, and improved brand awareness, ultimately benefiting the business in the long run.

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